|
The great strengths
of digital media such as interactive CD-ROM or video
DVD in foreign languages are that:
- they are extremely
flexible, in that you can jump instantly to sections of
the presentation that most interest your customer
- they are universal,
particularly if you choose CD-ROM rather than DVD or VHS
video, which can be subject to variations in local standards
- replication is
inexpensive, so you can leave copies with your customers
and distributors
- an exhibition display
mode can be programmed in, so that the presentation will
run continuously on an exhibition stand
- since the presentation
consist of a sequence of digital files, updating a
presentation to insert new products or an amended video clip
or voiceover is rapid and inexpensive
- they allow you to make a
convincing sales presentation in the customer's own
language
- they can be designed to be
multi-purpose, for a variety of audiences, for both
sales presentations and sales training for your
distributors, etc ...
- they allow you to show
your product or service in action, using stills, video
or 3-D computer animation
This page shows how we
might go about creating a multi-language CD-ROM or DVD for
you. Assume we start with some video, whether newly made for
the project or something you already have.
 Obviously,
the next step is to allow your audience to choose in which
language they would like to view your presentation. This
very simple language menu achieves that without need
for any text instructions.
Next, it may be important to check that they have a PC
that is capable of running a "media rich" presentation
with video and a soundtrack. The screen below shows our
standard set-up screen for a CD-ROM, the text of which is
displayed in whichever language they have chosen. Clicking
on the first button triggers a short video clip.
 If
they can see and hear this, we are in business. If not, they
need to check they have a soundcard, speakers or headphones,
and some means of playing video. Usually the latter is
Microsoft Media Player, which is part of recent versions of
Windows. If they do not have this, it can be installed from
the disk.
If your disk is to carry a
variety of items, for example a number of video clips and a
gallery of product photos, you will need a content menu.
Alternatively, if you are just providing a single video
(which can be a production you already have, not necessarily
a new one) you can go straight to the
screen that will display the video. We can provide video
player controls so that you can start, stop and enlarge
the image.
Creating multimedia need
not be an expensive process. To get an idea of cost, simply
select one of the "Click for a Quote"
buttons above.
Foreign
language video multimedia for export marketing - Homepage |
